Business DNA Platform

SmeDNA

A starting product partners can shape into their own editions

SmeDNA brings sales, inventory, finance and AI onto a shared core. Partners shape their own editions in Partner Studio and extend data, screens and business rules where access is enabled.

132Business-type starting points
Shared coreOne shared foundation
EditionYour product edition
Partner StudioAccess controlled
SmeDNA
Product update · 5–11 October 2026

A starting product partners can shape into their own editions

SmeDNA brings sales, inventory, finance and AI onto a shared core. Partners shape their own editions in Partner Studio and extend data, screens and business rules where access is enabled.

From SmeDNA → an edition → the partner’s customers

Partner Studio, also called Edition Studio, builds on an existing product. Partners apply their market knowledge to shape the customer experience.

Choose a product foundation

Start with a business-type blueprint and the capabilities included in the package.

Shape an edition

Customize name, logo, colors, menus, terminology, guides and supported customer/product fields.

Pilot, then expand

Review impacts before publishing, pilot with a small group and use lessons to improve the next revision.

Example: a retail partner selects a shop blueprint, applies its brand, enables the sales and inventory menus customers need, adapts the guide and pilots with a shop before serving its market.

Explore the ideas on About →

Core capabilities and new features

Sales, stock & finance

Sales, products, customers, inventory and finance share one core, with capabilities selected by business type and package.

AI Advisor & insights

Ask AI with business context and read shop summaries and trends to support owner decisions.

Partner Studio & editions

Choose a blueprint; tailor branding, colors, menus, terminology, guides and supported fields. Review impact before publishing an edition to shops.

Extensions · data & forms

Define extension data and forms linked to customers or products, or standalone records such as repair jobs, with search and export. Real-shop use requires activation.

Extensions · screens & dashboards

Compose lists, forms, views, charts and summary cards with shop extension menus. Preview with sample data before review.

Extensions · rules & schedules

Use record creation or changes, due dates and daily schedules to notify staff or update extension data within the approved scope.

Partner API & webhooks

Connect extension data to partner systems through APIs and webhooks, subject to permissions, consent and approved outbound scope.

AI drafting & review

Use AI to draft an extension, edit it in Studio and submit it for admin review. Broader permissions or data scope can require renewed shop consent.

Partner & shop guides

Guides with screenshots and action outcomes cover partner, shop and admin journeys, from edition creation to extension installation, rule history and delivery checks.

Explore business-specific solutions

How to get started

  1. Choose a market and blueprint

  2. Tailor the brand and experience

  3. Review impacts and pilot

  4. Serve customers and improve

Who it is for

For SME owners, retailers, service businesses and partners with expertise in a specific market.

Discuss a partnership →

Access and packages

Partner Studio supports edition customization. Phase 2 data, screen and rule extensions are deployed but are not generally enabled for real shops. Activation requires review, permissions and shop consent for the requested scope. Partners remain responsible for onboarding and customer support.

Can partners create any new feature themselves?

Partners can customize editions and draft supported data, screen and rule extensions, with AI-assisted drafting and Studio review. Extensions require review, activation and consent before shop use. Work outside the supported scope needs separate development assessment.

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